Americans are enthusiastic about their freedom and eager to demonstrate their Second Amendment support. Some will travel many miles to get here and most are here to browse the expansive Exhibit Hall. And nearly all will walk away with a product or souvenir from their visit.
| 72% of attendees were male, 28% were female |
| 81% are target shooters, 52% are hunters |
| Ways in which attendees participate in the industry
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| 69% of attendees spend more than $500 a year on hunting/shooting equipment |
| 75% of attendees spent more than $100 with exhibitors while at the show
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| 94% of attendees planned to purchase products (not including NRA merchandise) from exhibitors in 12 months following the show |
| 62% of attendees traveled more than 200 miles to attend the NRA Annual Meetings & Exhibits
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| 78% of attendees came specifically to see the Exhibit Hall |
| 89% of exhibitors are returning exhibitors |
| 90% of exhibitors will be returning in 2016 |
| 96% of exhibitors are satisfied with their participation in the NRA Annual Meetings & Exhibits |
| 98% of exhibitors are satisfied with the attendance level |
| 97% of exhibitors are satisfied with the quality of attendees |
If you live outside the Louisville area and are planning to attend the show, make sure you book early as rooms fill up fast! We're happy to be able to offer our members special low hotel rates, easy reservation booking and superior customer service. You can also save time when you arrive by pre-registering and having your badges shipped directly to you for free.
If your company matches our criteria and we have space available, we will make every effort to provide you with the best space available.
Exciting opportunities await companies like yours to reach 70,000+ NRA members.
See the exhibit hall floor plan, browse the list of exhibitors and learn more about who attends.
A four-day celebration of freedom featuring acres of exhibits, premier events, educational seminars and workshops, and fun-filled activities.
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