Attendee Profile

NRA members are your best customers! Can you afford not to be at the NRA Annual Meetings & Exhibits in 2016?

Americans are enthusiastic about their freedom and eager to demonstrate their Second Amendment support. Some will travel many miles to get here and most are here to browse the expansive Exhibit Hall. And nearly all will walk away with a product or souvenir from their visit.

2015 Annual Meetings Attendee Survey Results:

72% of attendees were male, 28% were female
81% are target shooters, 52% are hunters
Ways in which attendees participate in the industry

69% of attendees spend more than $500 a year on hunting/shooting equipment
75% of attendees spent more than $100 with exhibitors while at the show

94% of attendees planned to purchase products (not including NRA merchandise) from exhibitors in 12 months following the show
62% of attendees traveled more than 200 miles to attend the NRA Annual Meetings & Exhibits

78% of attendees came specifically to see the Exhibit Hall

2015 Annual Meetings Exhibitor Survey Results:

89% of exhibitors are returning exhibitors
90% of exhibitors will be returning in 2016
96% of exhibitors are satisfied with their participation in the NRA Annual Meetings & Exhibits
98% of exhibitors are satisfied with the attendance level
97% of exhibitors are satisfied with the quality of attendees

See You In Louisville!

If you live outside the Louisville area and are planning to attend the show, make sure you book early as rooms fill up fast! We're happy to be able to offer our members special low hotel rates, easy reservation booking and superior customer service. You can also save time when you arrive by pre-registering and having your badges shipped directly to you for free.

If your company matches our criteria and we have space available, we will make every effort to provide you with the best space available.

Exciting opportunities await companies like yours to reach 70,000+ NRA members.

See the exhibit hall floor plan, browse the list of exhibitors and learn more about who attends.

Upgrade Your Experience

Enjoy a VIP experience with exclusive Co-Chair packages featuring benefits such as VIP reserved seating, private event invites and access to the NRA Ring of Freedom Hospitality Suite.

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NRA Annual Meetings & Exhibits

A four-day celebration of freedom featuring acres of exhibits, premier events, educational seminars and workshops, and fun-filled activities.