NRA Annual Meeting & Exhibits
Attendee Profile
NRA Members Are Your Best Customers!
Can you afford not to be there in 2015?

2014 Annual Meeting Attendee Survey Results:

  • 81% male, 19% female
  • 85% are Target Shooters
  • 58% are Hunters
  • 78% of attendees participate in hunting/shooting activities 6 or more times a year
  • 71% of attendees spend more than $500 a year on hunting/shooting equipment
  • 73% of attendees spend more than $100 with exhibitors while at the Show
  • 94% attendees plan to purchase products (not including NRA merchandise) from exhibitors in twelve months following the Show
  • 71% of attendees come specifically to see the exhibit hall
  • 43% of attendees travel more than 200 miles to attend the NRA Annual Meetings & Exhibits

Source: TouchPoll Solutions Touch Screen On-site Attendee Survey

2014 Annual Meeting Exhibitor Survey Results:

  • 86% of exhibitors are returning exhibitors
  • 90% of exhibitors will be returning in 2015
  • 99% of exhibitors are satisfied with their participation in the NRA Annual Meetings & Exhibits
  • 99% of exhibitors are satisfied with the attendance level
  • 98% of exhibitors are satisfied with the quality of attendees

Source: Zoomerang 2014 NRA Annual Meetings & Exhibits- Exhibitor Survey